Today, Shell Canada will award $1 million to Canadian environmental projects, chosen by its customers. Through the Shell FuellingChange™ Program customers are invited to make any purchases at Shell service stations throughout Canada, collect Shell purchase receipts with voting codes, and vote for their favourite environmental projects on FuellingChange.com. To date, 8.4 million votes have been cast by customers!
“The great thing about FuellingChange is that it empowers environmental and not-for-profit organizations to reach out to Canadians and get them involved in building a sustainable future,” said Shell Canada’s president and country chair, Lorraine Mitchelmore. “FuellingChange is about being proactive and discovering what environmental projects our customers care about.”
Environmental projects pre-selected to participate in the FuellingChange program are eligible to receive funding at three different grant levels: $25,000, $50,000 and $100,000. In addition, those organizations not successful in the voting process receive $10,000 for their project. A total of 31 projects will receive funding, totalling $1 million.
After 6 months of dedication in reaching out to Canadians, the votes are in and the Credit Valley Conservation Foundation (CVCF) has been chosen to receive a grant of $50,000 from Shell Canada.
“We are grateful for Shell Canada’s generous contribution and encouraged that Shell customers across Canada voted for our project,” said Terri LeRoux,” Executive Director, Credit Valley Conservation Foundation. “Water quality touches every aspect of our lives: from drinking water, to foods we consume and the lakes we swim in. By undertaking pollution prevention activities such as rain garden installations, CVCF is restoring and protecting local water quality for present and future generations.”
The grant will allow CVCF to do the following:
• Create a community garden showcasing Low Impact Development at the Alton Public School and at a park in Caledon. The rain garden will assist in reducing the volume of stormwater and pollutants entering the watershed.
• Protect the water quality of the Credit River which is the drinking water supply for millions of people.
• Change the way individuals interact with rivers, streams and lakes around them by demonstrating the relationship between the health of an environment and community.
Shell Canada will award another $1 million awarded to environmental projects later in the year. For more information, visit www.fuellingchange.com.
Shell Canada Media Relations +1 877 850 5023
Shell Canada Ltd
Shell has been operating in Canada since 1911 and employs approximately 8,000 people across the country. A leading manufacturer, distributor and marketer of refined petroleum products, Shell produces natural gas, natural gas liquids and bitumen, and is Canada’s largest producer of sulphur. Shell is one of Canada’s oil sands developers and operates the Athabasca Oil Sands Project on behalf of the joint venture partners.
FuellingChange™ empowers Canadians to make a difference by supporting projects that matter most. Vote for your favourite projects from three areas – land, air and water. The projects with the most votes at the end of each voting cycle will receive grants in the amounts of $25,000, $50,000 and $100,000. Shell is also giving $10,000 to each project pre-selected for inclusion in FuellingChange™ that was not successful in the voting process.
Shell will grant a total of $2 million annually, with two cycles per year awarding $1 million- to projects that protect, improve and restore Canada’s environment. Since the launch of the Program, Canadians have cast more than 8 million votes towards a selection of environmental projects.
About Credit Valley Conservation Foundation
Credit Valley Conservation Foundation is a registered environmental charity that raises funds in support of the conservation projects of Credit Valley Conservation (CVC). Conservation Authorities are a provincial/municipal partnership. CVC was established by an act of the province in 1954 with a mandate to protect all natural resources other than minerals in the area drained by the Credit River. We have been working for almost 60 years with our partner municipalities and stakeholders to protect and enhance the natural environment of the Credit River watershed for present and future generations.
Marketing & Communications Specialist
Credit Valley Conservation
905-670-1615 ext. 224
Credit Valley Conservation
905-670-1615 ext. 424